Jason Kemp on branding
Jason Kemp suggests to watch Pinterest as a future resource for online branding.
Jason Kemp talking today about online branding and the seamless experience.<
Jason Kemp talking today about online branding and the seamless experience.
Why did Facebook go Public?
Why did Facebook go Public? Because they could not find the privacy setting? Jason Kemp 21 May 2012
Why Facebook Revenues Are a Black Spot: This is a work in progress….
Facebook is a relational environment. Consumers want to interact. Not transact. Facebook is oriented around the web in a single channel space. Hence, consumers expect the experience to be free. Apple and Google now own the mobile2web. Consumer interactivity in Facebook is based around community. The consumers will protect that space from invading brands at […]
Facebook IPO Bubble
“I know a bubble when I see one,” Bill Gross, Pacific Investment Management Co.’s co-chief investment officer, wrote about Facebook in a posting on Twitter. Read the article here.
1 NZD = 0.7668 USD at 16th May 2012: Time to Celebrate (Free Falling NZ Dollar) – Go Export Lead Recovery
1 NZD = 0.7668 USD at 16th May 2012: Time to Celebrate (Free Falling NZ Dollar) – Go Export Lead Recovery Current NZD/USD at Google Finance
Appointment as Expert Contributor in Buyer-seller Relationships for the Keller Center Research Report – 16 May 2012
I am pleased to announce that I have been appointed as an expert contributor in buyer-seller relationships for the Keller Center Research Report at Baylor University, USA – 16 May 2012. Their website reads: “Thanks to a generous donation of $5 million from Gary Keller, Founder and Chairman of Keller Williams Realty International, Baylor University established […]
Business Models and the Internet
I have just been marking (and completed today) 42, 20 page assignments from my BSNS 7454 Strategic Brand Management class. The topic was to analyse the Google brand from an online, service and business model perspective. Some great work was put forward. I have also in the last two weeks with my APMG 8117 Marketing […]
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