Initial Results – Conceptualizing and Measuring Service Culture

Initial results as promised: Conceptualizing and Measuring Service Culture by Robert Davis Conceptualising and Measuring Service Culture – Presentation Initial Results – Dr Robert Davis

Service Culture Research – Please Complete my Questionnaire

Please complete my questionnaire on measuring service culture in organisations. This is for academic theory-based publication and is non-commercial. ALL questions need to be completed to submit a valid response. Click HERE to START Thanks is advance for your support of this important research. Professor Robert Davis drrobertdavis.com

New ‘A’ Publication: Comparing Gendered Behavior and Online Shopping – Download Paper

Davis, R.A., S. Smith, B Lang (2017). A Comparison of Online and Offline Gender and Goal Directed Shopping Online, 38, 118-1125. Journal of Retailing and Consumer Services, [ABDC Ranking: A]. Davis Smith Lang – 2017 – JRCS 38 – Online and Offline Gender and Shopping Our findings show that the consumer’s perception of their gendered behaviour […]

Professor Robert Davis – Google Scholar Citations at 7 April 2017

Google Scholar Citations: Professor Robert A. Davis drrobertdavis.com and AIS New Zealand Citation indices All Since 2012 Citations 1084 612 h-index 14 14 i10-index 16 15 Title Cited by Year A comparison of online and offline consumer brand loyalty PJ Danaher, IW Wilson, RA Davis Marketing Science 22 (4), 461-476 302 2003 Conceptualizing and measuring […]

Learning and Knowledge – The Best Achievement

This week I had a chance to reflect on the success of my team at AIS Business Programmes. I was able to do this through our Student Representation Forum which is run over 25 courses each semester (3 semesters). Essentially the course reps get together with me and one of my staff Dr. Leonie Menzies […]

A Comparison of Online and Offline Gender and Goal Directed Shopping Online

Some good new on the research front. Download here: Davis Smith Lang – 2017 – JRCS 38 – Online and Offline Gender and Shopping. An unconditional acceptance in the  Journal of Retailing and Consumer Services of the paper:  “A Comparison of Online and Offline Gender and Goal Directed Shopping Online” ‘A’ level ranking (ABDC): http://www.abdc.edu.au/master-journal-list.php?title=Journal+of+Retailing+and+Consumer+Services&issn=&for=0&rating= This paper is based […]

Tank Juice by Monica Cantoni Secco

Tank Juice by Monica Cantoni Secco It is always nice when learners think about life long learning and reflection in an applied context. Here is an example of one of my best and brightest students from Brazil, Monica Cantoni Secco (monicacsecco@gmail.com) who based the development of her digital marketing strategy on Tank Juice. Monica on […]