Social Media Branding for Small Business – Hard Copy Cover Art Released 14 December 2014 (Getting Close to Hard Copy Publication)
Social Media Branding for Small Business – Hard Copy Cover Art Released 14 December 2014 (Getting Close to Hard Copy Publication)
Social Media Spreads WestJet’ Christmas Cheer Around the World: Source 2 – Emotion
Social Media Spreads WestJet’ Christmas Cheer Around the World Being heavily involved in social media marketing, sometimes I find it difficult to separate personal taste and professional judgment on what brands do regarding social media. In the case of WestJet’s Christmas Real-Time Giving campaign, which went viral, I was in perfect harmony with myself. If […]
Bitstrips – Fun and Social Media Brand
Don’t you just love Bitstrips. It is not often used by brands in social media. We think there is an opportunity here. Why? This is because Bitstrips enables 4 key components of the 5 S Model. Source 2: Emotional Social Media Brand: it helps the brand express emotion in a fun and indirect way. It depersonalizes it […]