Social Media Branding for Small Business – Hard Copy Cover Art Released 14 December 2014 (Getting Close to Hard Copy Publication)
Social Media Branding for Small Business – Hard Copy Cover Art Released 14 December 2014 (Getting Close to Hard Copy Publication)
Social Media Branding for Small Business: Yarns with Erica and Jess
Today was a really great day for me. Just a normal winters day in Auckland, New Zealand. My son and I decided to go and have a walk to the village. Have a coffee and do some shopping. Raining and cold. We stopped in at a local church who had a craft day on in […]
DELETE: The Inbox with Social Media
Sarwant Singh, BBC business author, in his article on megatrends that will change everyone’s lives predicts a shift towards more informal collaboration in our workplace on a base of social media. According to him, social media tools will replace the inbox by 2020. Well, it seems like old news to me – social media is […]
Relationships and the Faceless Brand
Guess Who. Source 5 – Relations Do you accept friend requests from people with fanciful avatars? I have a collection of unsorted friend requests from cats, knights, celebrities, and all kind of strange creatures. The point that is always stressed in this regard – the use of an avatar frees some people from shyness; it […]
Bitstrips – Fun and Social Media Brand
Don’t you just love Bitstrips. It is not often used by brands in social media. We think there is an opportunity here. Why? This is because Bitstrips enables 4 key components of the 5 S Model. Source 2: Emotional Social Media Brand: it helps the brand express emotion in a fun and indirect way. It depersonalizes it […]