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Brand Analysis: National vs. Labour – 2014 Election

Posted by Robert Davis (FCIM) on August 1, 2014 in Branding, Robert Davis |One Comment

I am not really one to get too involved in politics. It is not really in my nature and I am probably to honest and direct for it. But I did have call to think about the Brand Analysis: National vs. Labour – 2014 Election. It is a good case study in branding. A disclaimer: I […]

10 Reasons Why to Engage with drrobertdavis.com

Posted by Robert Davis (FCIM) on July 16, 2014 in Consulting and Research, drrobertdavis.com |No Comments

10 Reasons Why to Engage with drrobertdavis.com Depth of Experience: The experience of drrobertdavis.com transcends large and small businesses. Across consulting and senior management to time at the coal-face. Research based knowledge development through to learning from experimentation. A breadth of question. Understanding Your Business Model: drrobertdavis.com has a relentless desire to understand your business model and […]

drrobertdavis.com

Posted by Robert Davis (FCIM) on July 12, 2014 in Consulting and Research, Robert Davis |No Comments

drrobertdavis.com As some of you may have known; in 2014 I have decided to focus more on the writing of books on branding and on my consulting and research business, drrobertdavis.com. While my academic work is really important to me and my passion (and I continue with my international academic service and research) I moved […]

Book Progress: Social Media Branding for Small Business – Maybe USA hard copy through the Business Expert Press October 2014

Posted by Robert Davis (FCIM) on July 10, 2014 in Business Expert Press, Robert Davis, Social Media Brand |No Comments

Very happy to have completed the next version of the book Social Media Branding for Small Business. I think I have probably reviewed this book 25 times and I am sure there is still work to be done to make it perfect. But we are getting there. This time the focus is on small business and […]

F1: Social Media Retail Branding: the Collective and Community Medium

Posted by Robert Davis (FCIM) on May 1, 2014 in Research, Retail Future, Robert Davis, Social Media Brand |No Comments

The Social Media Retail Brand: Retail is going to flip onto itself and being oriented both online and offline around the collective and community medium. There are a lot of factors that are driving this but three are prominent for me: The explosion of ubiquitous technologies: smartphone, smart device etc. It just puts the store […]

Wally Olins obituary | Economy | The Guardian

Posted by Robert Davis (FCIM) on April 18, 2014 in Associate Professor Dr. Robert Davis, Robert Davis |No Comments

http://www.theguardian.com/media/2014/apr/15/wally-olins#comments

Obama Healthcare: Interest in health care surges as enrollment deadline nears

Posted by Robert Davis (FCIM) on March 31, 2014 in Obamacare |No Comments

From USA Today: “WASHINGTON — The Obama administration and its allies are making a last-minute push to persuade Americans to enroll in health insurance under the Affordable Care Act.” Full article here.