Team NZ – Americas Cups – Race Six – Sept 2013 – "They kept the design door open till then end" Martin Tasker

“They kept the design door open till then end” Martin Tasker Taking about Team NZ approach to Innovation. Incremental innovation.

Stand Up Meeting Table – Brilliant – Thanks to Professor Kenneth Husted University and Lisa Callagher of Universty of Auckland

I was at the University of Auckland recently and popped in to see my colleague Lisa Callagher. To my pleasant surprise Lisa had the old departmental stand-up meeting room table from the Tamaki Division at the University of Auckland under Professor Kenneth Husted. Brilliant. We got so much done. Meetings were short in other words.

Engagement – Who, What and How

The following presentation is about engagement. It is based on my thinking and work with creative students (and their hard work) on how they would engage with stakeholders. Yes, we could have talked about: how to get a job? But then that is boring, out of date and completely irrelevant to their context. Download the […]

Customer Experience Analysis – Assignment 1 – APMG 8119 Digital Enterprise 2013 – Reports and Presentations

Customer Experience Analysis – Assignment 1 – APMG 8119 Digital Enterprise 2013 – Reports and Presentations It went by recently and the student did a great job covering an analysis of the customer experience of companies like JB HiFi, Event Cinemas, Apple, NZ Sale, Kings Plant Ban, Might Ape, The Warehouse, Max, 2Degrees, Farro Fresh […]

Appointment of Fellow of the Chartered Institute of Marketing (UK) 2013

I am very happy to announce that I have been appointed as a Fellow of the Chartered Institute of Marketing (UK).

Top 20 Trends in 2013 Forecast – 2013 Trend Report from Trend Hunter

Top 20 Trends in 2013 Forecast – 2013 Trend Report from Trend Hunter Note the physical virtual: This links into this work: Retail Service Branding in Electronic-Commerce Environments Robert Davis1, Margo Buchanan-Oliver2 and Roderick J. Brodie3 + Author Affiliations 1 r.davis@phoenix.co.nz 2 m.buchananoliver@auckland.ac.nz 3University of Auckland, New Zealand Abstract Considerable discussion has arisen about how […]