International Journal of Mobile Marketing: CONCEPTUALIZING PLAY IN MOBILE COMMERCE ENVIRONMENTS by Robert Davis, Ahsan Ali Chaudhri
Latest Research: International Journal of Mobile Marketing: CONCEPTUALIZING PLAY IN MOBILE COMMERCE ENVIRONMENTS by Robert Davis, Ahsan Ali Chaudhri Abstract: Mobile data services have rapidly become an important way in which consumers connect and communicate ubiquitously. What is more interesting for marketers is the increasing use of these services by consumers to experience play. This research […]
STOP the Tweets, Blog Posts, Facebook posts and any other form of network based communication…(about THAT video)….
What do we know? One crazy guy in the USA made a stupid video and posted it on YouTube. What he said is completely wrong and disgusting. So, why are we listening and reacting to one crazy guy in this world. I have no idea. Why is it creating such violence and sadness. I don’t know. Please. […]
Internet Research – Most Highly Cited Papers on Google Scholar
I am on the editorial board of Internet Research. This journal is ranked highly as a B in both the Australian Research Council as well as Australasian Business Deans Council journal rankings. Internet Research is one of a few high quality journals totally devoted to internet research from a cross-disciplinary perspective. Also according to Emerald, […]
APMG 8119: Video posted about the prophet Mohammad
For the APMG 8119 class I would like to comment about the recent and current events about the social response to the video posted about the prophet Mohammad. Let me first say that this video is abhorrent and I will not post any links on this site about the video or news relating to the […]
CMON GT^ Campaign
To be nostalgic I am posting some material (word in progress) on a campaign I did in 2007. See here. It is also a great opportunity to put some of the 100’s of photo I have of the Vodafone Warriors who were sponsors of CMON GT^ and I took some to schools to promote the campaign. […]
Some Research Questions Related to Customer Experience from APMG 8119 Assignment 1 Discussion
Some additional research questions that came out of the discussion (plus there are some good thesis topics here): Disabled perceptions of real virtuality; visual, physical etc. There is a big research gap here. On and offline behaviour. Trial of new products online. Strategic issues of change from off to online. Perceptions of offline company size […]
APMG 8119 – Assignment One Customer Experience Analysis Completed
APMG 8119 – Assignment One: Customer Experience Analysis Completed The aim of this assignment based on a real company example is to explore and understand customer experience based on discussions with real consumers, an analysis of the company service brand promise online and current theory. Companies included: Trade Me, Countdown, Yealands, Tickemaster, Noel Leemings. See their […]
The Media Bites Back – Judith Collins uses the New Media (Well Done)
I was interested to read and hear on National Radio today about John Campbell’s response to Judith Collins for posting here own video response on ACC on You Tube and her own website. Judith decided to do this rather than attend Campbell Live to discuss this report on ACC Privacy. John appeared to be not that happy. […]
Samuel Stadler – GM from BeyondD talks to APMG 8119 Digital Enterprise students on Customer Experience
Samuel Stadler – GM from BeyondD talks to APMG 8119 Digital Enterprise students on Customer Experience. Here is his wonderful and insightful presentation: FIRST – The Digital Enterprise – Past Present Future.
drrobertdavis.com 