Exciting – APMG 8119 – Digital Enterprise Guest Speaker – Greg Story – http://www.beyondd.com.au/
We have our first guest speaker: Greg Story from First at http://www.beyondd.com.au/ attending tomorrow Friday the 16th August 2013
APMG 8119: Video posted about the prophet Mohammad
For the APMG 8119 class I would like to comment about the recent and current events about the social response to the video posted about the prophet Mohammad. Let me first say that this video is abhorrent and I will not post any links on this site about the video or news relating to the […]
Some Research Questions Related to Customer Experience from APMG 8119 Assignment 1 Discussion
Some additional research questions that came out of the discussion (plus there are some good thesis topics here): Disabled perceptions of real virtuality; visual, physical etc. There is a big research gap here. On and offline behaviour. Trial of new products online. Strategic issues of change from off to online. Perceptions of offline company size […]
APMG 8119 – Assignment One Customer Experience Analysis Completed
APMG 8119 – Assignment One: Customer Experience Analysis Completed The aim of this assignment based on a real company example is to explore and understand customer experience based on discussions with real consumers, an analysis of the company service brand promise online and current theory. Companies included: Trade Me, Countdown, Yealands, Tickemaster, Noel Leemings. See their […]
The Media Bites Back – Judith Collins uses the New Media (Well Done)
I was interested to read and hear on National Radio today about John Campbell’s response to Judith Collins for posting here own video response on ACC on You Tube and her own website. Judith decided to do this rather than attend Campbell Live to discuss this report on ACC Privacy. John appeared to be not that happy. […]
Samuel Stadler – GM from BeyondD talks to APMG 8119 Digital Enterprise students on Customer Experience
Samuel Stadler – GM from BeyondD talks to APMG 8119 Digital Enterprise students on Customer Experience. Here is his wonderful and insightful presentation: FIRST – The Digital Enterprise – Past Present Future.
Samuel Stadler – GM from BeyondD talks to APMG 8119 Digital Enterprise students on Customer Experience: New Shopper
Pier Fawkes (PSFK) Consumers will increasingly: Want to have a say on what is produced Enjoy lending a hand to fellow shoppers Gather people around to get a better price Want to be rewarded for sharing shopper expertise Demand sophistication based on personal knowledge Allow personal data to be traded for a better experience Seek […]
Samuel Stadler – GM from BeyondD talks to APMG 8119 Digital Enterprise students on Customer Experience
Today (17th August 2012); Samuel Stadler – GM from BeyondD talks to APMG 8119 Digital Enterprise students on Customer Experience. The first assignment in this masters course focused on understanding customer experience from a consumer (grounded theory perspective) as well as the implications for theory. Students will blog their assignments here. The environment for connecting with […]