Spring graduation – Unitec Institute of Technology, Auckland, September 2011
I love graduation! I love meeting my previous students. What are their plans? Where are they working? At graduation yesterday I found one of my Chinese students is returning to China to work in her father’s factory. The factory manufactures motorcycles and quad cycles for an international brand name. Later, she intends to work in […]
Portfolios for Strategic Marketing Communications 6374 – Bachelor of Business – The Beginning
See some of the beginnings of my (Dr Robert Davis) classes portfolios: by Rahul Singh – Tuesday, 6 September 2011, 01:44 PM http://wp.me/P1PeMI-4 by Diego Romero – Tuesday, 6 September 2011, 01:16 AM http://diromero.wordpress.com/ by Philipp Saemann – Sunday, 4 September 2011, 03:39 PM http://philippsaem.wordpress.com/ by Michel Reichardt – Sunday, 4 September 2011, 03:36 PM […]
American Academy of Advertising September 2011 Newsletter
I am pleased to share the September 2011 Newsletter of the American Academy of Advertising. In this issue: – Featured Teaching Column by Esther Thorson (Missouri School of Journalism) – Featured Research Column by Hairong Li (Michigan State University) – The President’s Column by Herb Rotfeld – Special Column by new editor, Anca Micu – […]
Letter from America #2: International conference for innovation in higher education
Letter from America #2: International conference for innovation in higher education Peter Mellalieu continues his journey through America reporting on the conference of the International Council for Innovation in Higher Education (ICIE), Miami, Florida, 31 July – 4 August, 2011. The video begins with a brief clip showing the wonderful features of the intercontinental Boeing […]
Minister of Maori Affairs, Dr Pita Sharples interview on AMP business news on Maori Entrepreneurship
Minister of Maori Affairs, Dr Pita Sharples interview on AMP business news on Maori Entrepreneurship.
L-e-tter from America: Episode 1: An expedition commences
A video letter from Peter Mellalieu, Department of Management & Marketing Over the period July-August 2011 I conducted an expedition to the United States of America. The focuss of my expedition was to study regional development approaches to innovation and entrepreneurship development, especially regarding the challenge of ‘greening the business’. Specifically, I explored how […]
DO CONSUMERS TRUST MOBILE SERVICE ADVERTISING?
DO CONSUMERS TRUST MOBILE SERVICE ADVERTISING? Robert Davis, Unitec Institute of Technology, New Zealand rdavis@unitec.ac.nz Laszlo Sajtos, University of Auckland, New Zealand l.sajtos@auckland.ac.nz Ahsan Ali Chaudhri, Southern Cross University, Australia a.chaudhri@scu.edu.au ABSTRACT The mobile service channel has rapidly become an important way in which consumers ubiquitously communicate, encounter services and exchange information. Increasingly, marketers are […]
THE TAKEAWAY : Trade and exports lower than expected > Economy may show signs of slowing > NZD weakens
By The Street [By DailyFX 07/25/11 – 07:12 PM EDT] “The NZ dollar gave away all of its early morning gains after June trade data revealed a much weaker trade industry than previously estimated. Although all data failed to meet analyst expectations, the sharp drop in June exports may give more important insights into the domestic economy. […]
Win a Month in San Fran
Would a month in San Francisco help get your business cranking in the US? If so enter this competition before it closes on August the 14th. This is your big chance to win: Return flights for 2 people to San Francisco; Accommodation in San Francisco for 30 days; and Up to 2 desks at the […]
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