Zac Pullen – 'Guru': Customer Journeys
Thanks Zac for coming to our Master of Business AMPG 8119 Digital Enterprise class today as a guest speaker.
Engagement – Who, What and How
The following presentation is about engagement. It is based on my thinking and work with creative students (and their hard work) on how they would engage with stakeholders. Yes, we could have talked about: how to get a job? But then that is boring, out of date and completely irrelevant to their context. Download the […]
Customer Experience Analysis – Assignment 1 – APMG 8119 Digital Enterprise 2013 – Reports and Presentations
Customer Experience Analysis – Assignment 1 – APMG 8119 Digital Enterprise 2013 – Reports and Presentations It went by recently and the student did a great job covering an analysis of the customer experience of companies like JB HiFi, Event Cinemas, Apple, NZ Sale, Kings Plant Ban, Might Ape, The Warehouse, Max, 2Degrees, Farro Fresh […]
Appointment of Fellow of the Chartered Institute of Marketing (UK) 2013
I am very happy to announce that I have been appointed as a Fellow of the Chartered Institute of Marketing (UK).
Top 20 Trends in 2013 Forecast – 2013 Trend Report from Trend Hunter
Top 20 Trends in 2013 Forecast – 2013 Trend Report from Trend Hunter Note the physical virtual: This links into this work: Retail Service Branding in Electronic-Commerce Environments Robert Davis1, Margo Buchanan-Oliver2 and Roderick J. Brodie3 + Author Affiliations 1 r.davis@phoenix.co.nz 2 m.buchananoliver@auckland.ac.nz 3University of Auckland, New Zealand Abstract Considerable discussion has arisen about how […]
Exciting – APMG 8119 – Digital Enterprise Guest Speaker – Greg Story – http://www.beyondd.com.au/
We have our first guest speaker: Greg Story from First at http://www.beyondd.com.au/ attending tomorrow Friday the 16th August 2013
Congratulations – Kaly Nou and Daniel Hunt – Completed Master of Business and Thesis – August 2013
Congratulations – Kaly Nou and Daniel Hunt – Completed Master of Business and Thesis. I was so very happy to supervise both these masters theses and be associated with these great students as lecturer and Head of Department. Well done. Both studies were internationally unique and a step up in masters thesis work: Kaly Nou, […]
NZ Post and Digital Transformation of the Market – Thanks Radio NZ
“Kate Gudsell explores the future of NZ Post in the face of declining mail volumes.” See here.
drrobertdavis.com 